Google ZOO is Google's think tank for clients and agencies. Leveraging Google technology, the ZOO presents rapid prototypes for new ways of marketing in the digital tech-lead age.
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Sherpa Power Tea is a product produced by Global Family Farms that aims to repair the broken agriculture industry in Nepal by marketing Nepalese ingredients to Western markets.
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As one of the leading news sources in Macau, Macau News needed to refresh their brand identity to stay relevant in the competing media sphere.
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Global Family Farms is the parent company that release Sherpa Power Tea. Their mission is to provide the world with products that use farm-fresh ingredients harvested around the world.
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The San Francisco Opera Orchestra needed an identity that separated them from the the San Francisco Opera, since they regularly perform on their own.
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Our partners joined forces over our aligned passion for creating meaningful and beautiful work. By operating as a collective with a network of specialists, we provide the attention and correspondence of a small studio with all the resources found in a large agency.
As a design studio we’re committed to setting new precedents. Not just to be different. Not because we have some axe to grind with convention. It’s because our approach is rooted in the fact that real design solutions don’t come from focus groups, user testing, or how-to books on branding. It’s exclusively a byproduct of discovery, and all of our clients know this. We work with people who shatter the very notion of an “expectation” and see opportunity within obstacles; who want to create something without knowing what it’s going to be.
If you think design should work for you, we need to tap into what makes us human. Work with us to dispute standardized creativity and create something worth talking about. Because we know how to get people talking and only you know what you want them to talk about. Don’t be another flash in the pan. Call us, for good measure.
Kevin is a designer and art director from New York with a BFA in graphic design from Pratt Institute. Winning industry awards while still in school, he began working for reputable design studios before graduating.
He has had the pleasure of working with companies such as Google, Collins, karlssonwilker inc., Franklyn, and Red Antler producing work featured across major print and digital publications and galleries (Fast Company, Creative Review, It's Nice That, Unit Editions, and more).
Sean is a Brooklyn based designer with a focus on strategic thinking. He holds a BFA in communications design from Syracuse University and can clear a 5 ft. vertical high jump. His practice of high-concept brand strategy, focuses on building brands narratives from the ground up, looking to tell a story before anything else. He has previously worked with companies such as Red Antler and Collins, and most recently Google for all clients from small startups to global corporations.
“Lets throw it against the wall and see what sticks”
Mike is business guru on top of being a fine arts photographer. He holds a BFA in photography from Pratt Institute, and is regularly featured in numerous shows, publications, and private collections. His images blur the line between process and content and have been recognized by the Hennessy award panel in 2014.
He has also spearheaded a real estate imaging service, Duplex, as well as a pet product empire, Petpost. Mike also teaches Communications Imaging at Pratt Institute.
Design Intern—Spring 2017
We are currently looking for a design intern that can work part-time for a period of 3 months.
Creative Technologist
We are currently looking for a developer/programmer to lead some upcoming interactive projects. Timing is flexible.
Please send your portfolio+CV to hello@forgoodmeasure.us
Google ZOO is Google's think tank for clients and agencies. Leveraging Google technology, the ZOO presents rapid prototypes for new ways of marketing in the digital tech-lead age.
Sherpa Power Tea is a product produced by Global Family Farms that aims to repair the broken agriculture industry in Nepal by marketing Nepalese ingredients to Western markets.
As one of the leading news sources in Macau, Macau News needed to refresh their brand identity to stay relevant in the competing media sphere.
Marz is a microbrewery in Chicago that brews small batch craft beer. We were comissioned to envision a few of their exclusive brews.
The San Francisco Opera Orchestra needed an identity that separated them from the the San Francisco Opera, since they regularly perform on their own.
Global Family Farms is the parent company that release Sherpa Power Tea. Their mission is to provide the world with products that use farm-fresh ingredients harvested around the world.
Director Gary Ross worked for six years to transpose his research on the Civil War into a Hollywood film filled with historical integrity. We developed an academic toolkit for moviegoers and historians alike.
Queens Council on the Arts is a NYC-based organization that provides tuition-free education in the arts for High School students. They reached out to us to help put together a small-budget exhibition in Long Island City.
Director Gary Ross worked for six years to transpose his research on the Civil War into a Hollywood film filled with historical integrity. We developed an academic toolkit for moviegoers and historians alike.
As a prominent figure in the film production industry, Vagabond needed strong impact at the Cannes Film Festival to live up to their comapny’s name.
During the Millions March Protest, we built a 10-foot flag to represent the unfiltered voices of the NYC community.
Watch us as we test our business chops, creating a social media driven pet product empire, being sold across Amazon, Walmart, and Chewy.
Knowing the Climate March was a family friendly event, we deveoped informational zines about companies with the largest carbon footprints to be handed out to children and adults alike.
We are looking for:
Confident personalities. Passionate people that want to be filmed and express their thoughts/ideas to the world. No experience necessary.
We are looking for:
Designers, Street Artists, Painters, People unafraid of doing some slightly illegal things. Contact us for more information.
We are looking for:
Designers interested in teaching and/or mentoring students after working hours. Must have substantial working experience.